A STUDY ON WOMEN ENTREPRENEURS OF VISAKHAPATNAM

vijaya rudraraju, Vijaya Velpula

Abstract


ABSTRACT

 

The present study was undertaken in the city of Visakhapatnam of the state of Andhra Pradesh with the objective of enquiring into the biographical factors of the women entrepreneurs and knowing their sources of motivation. This study aims at finding out the socio-economic background of women entrepreneurs to analyze whether it had influenced them to take up entrepreneurship.

As a woman entrepreneur has dual roles to play- one of a home maker and the other of an entrepreneur she is susceptible to home related and work related conflicts. More over, when compared to her male counterparts, she may be prone to distinct problems in operating her enterprise. The present attempt enables to find out the conflicts and problems that women are facing as entrepreneurs so that necessary suggestions in this regard are useful for improving the state of entrepreneurship in Visakhapatnam, which is a fast developing industrial hub of the state opening may entrepreneurial avenues for women.

 


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ISSN : 2251-1555