An Empirical Study on Problems in Logistics in Rural Area for Fruits

S Susila, Dr. AL. Malliga


Logistics is a multi-dimension professional service that offers consulting, assurance and enterprise risk services, Tax and financial advisory services. Logistics sector in India especially for fruits has today become an area of priority. One prime reason for the same stems from the reason that years of high growth in the Indian economy have resulted in a significant rise in the volume of freight traffic moved. As logistics management involves procuring the right inputs converting them efficiently into finished products and dispatching them to the final destinations; there is a need to study the problems in logistics Industry in the study area. In-depth personal interview is employed in this study with 430 respondents at Theni district of Tamil Nadu. The data thus collected are then processed using the Statistical Package of Social Science (SPSS) 20.0 computer software. Factor Analysis was used to analyse the problems faced in fruits logistics in the study area.

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ISSN : 2251-1555