The Role of Corporate Social Responsibility in India

nidhi tandon, Dr. Simran Kaur

Abstract


CSR is the medium through which corporate address the large group of stakeholders. Corporate Social Responsibility (CSR) moving far ahead from its age old domain of philanthropy and charity has now reached to a new hallmark of Corporate responsiveness and action to social issues and demand for sustainability in order to advance further towards a new era of collective future action for factoring the sustainable business strategy for good governance and development of the society and its people. The purpose of this paper is to know the reasons for growth of CSR in India and to know what are potential benefits of CSR to companies.


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ISSN : 2251-1547